The seven-minute short film, directed by Christian Breslauer, casts Grande as an aspiring actress pushed to a bloody breaking point. It arrives amid her first tour in seven years and the rollout of an album she describes as “full of life and growing through the cracks of something cold and hard.”
Ariana Grande’s latest visual is less a music video than a compact horror film wrapped around the title track of her album Petal. Directed by Christian Breslauer, the seven-minute piece opens with a parental advisory and places Grande in the role of Pepper, a hopeful actress grinding through auditions. When a shadowy producer dismisses her as “inauthentic,” the narrative pivots into a homage to The Texas Chain Saw Massacre, its violence framed as a grotesque performance of truth.
The imagery aligns with how Grande has described the album: “something that is full of life and growing through the cracks of something cold and hard and challenging.” She co-wrote and executive produced Petal with Ilya, the producer behind her 2014 hit “Problem.”
The video arrives during Grande’s first tour in nearly seven years, a run initially designed to support both Positions and last year’s Eternal Sunshine. Material from Petal is already weaving into the setlist, with the trek set to wrap up with a multi-night London residency. After that, Grande has a different kind of hunt to attend to: tracking down the hackers who have been leaking her unreleased music and private photos, with plans to sue.
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