supermodel* Returns With Contrast-Heavy Single ‘Adidas’

The new single from supermodel* doesn’t need to announce itself loudly. ‘Adidas’ arrives with snappy handclaps and crisp electronic percussion, a bright frame for a lyric that quietly closes a door: “I don’t think about you too much anymore, I don’t miss the days that we had.” The project, led by Frankie Beanie, works best in this kind of friction — sunlit production carrying a weight that doesn’t lift.

Last year, supermodel* cut through the noise with ‘i used to live in england’, a track whose video leaned on visual wit rather than scale. Beanie recreated Christopher Walken’s flying dance from Fatboy Slim’s ‘Weapon of Choice’, reframed inside an abandoned office building. The result went viral for the right reasons: it felt handmade, specific, and not desperate for attention.

That same patchwork logic shapes the music. Beanie pulls from alternative pop, lo-fi textures, and a directness that resists easy categorisation. ‘Adidas’ is less a grand statement and more a calibrated gesture — a song that understands restraint can cut deeper than catharsis.

supermodel* plays London’s Camden Assembly on June 18th.