Drake’s Search for a Goth Baddie Ends on a Branded Kick Stream

On Saturday night, Drake held a “20 v 1” speed dating show on his Stake-sponsored Kick channel, narrowing down a cast of internet personalities to one winner. The lucky contestant: Pinkchyu, a Texas-based cosplayer whose currency is a goth aesthetic that online detractors have long insisted isn’t real enough. Drake didn’t seem to mind.

The whole exercise was a callback. Nearly a year ago, on Bobbi Althoff’s podcast, Drake described his dream girl: a funny goth baddie with big boobs. Pinkchyu, real name Lin Lamar, fit the template. She had him open Magic: The Gathering cards wedged between her breasts, then asked him to bark like a dog. He complied.

When he selected her as his “wife,” Drake offered the traditional prize—anything in the world. Pinkchyu asked for a house for her mother. “Oh, yeah, I’d love to,” he replied, as if covering a bar tab. Clips later put the sum around $400,000. Another runner-up, Lena The Plug, walked away with a paid vacation with Drake.

The stream blurred the line between romantic ritual, commerce, and meme bait. It didn’t signal a new creative direction—just another chapter in a career increasingly defined by the whims of streaming audiences and the logic of the group chat. Drake may have found his goth baddie, but the show made clear the search was never really the point.