Art d’Ecco Shares Video for ‘Scheele’s Green’

The title track from Art d’Ecco’s ‘Scheele’s Green’ now has a video, arriving ahead of the album’s release on Friday, 23rd October. Director Loken Charon shot the footage digitally, then transferred it to Hi8 cassette, a step that pulls the image back toward the softened, faintly damaged texture of consumer tape.

That decision does more than decorate. Hi8 gives up detail easily: edges smear, colour shifts, and the picture starts to look remembered rather than recorded. Applied to a clip being presented as surreal, the format does structural work, loosening the image before any staging has to.

The title carries its own weight. Scheele’s Green was an arsenic-based pigment used through the nineteenth century in wallpaper and fabric, prized for its intensity until its toxicity became impossible to ignore. Whether d’Ecco is invoking that history or simply drawn to the name’s odd ring, it is a more specific reference than most album titles bother with, and it sits naturally alongside a visual treatment built on degradation.

The pairing of a toxic, once-fashionable colour with the grain of a discontinued tape format is at least coherent: both are about surfaces that looked better than they were. The album and the full video arrive on 23rd October.